Extreme life coaching is all the rage – if you’re bored and rich enough

Millennials are under constant pressure to be fulfilled – and successful. But will camping with a life coach stop us feeling empty inside?

Got lots of money but little purpose? Feeling sort of empty inside? Well, I’ve got just the thing for you: a “mindful adventure”. (Did that phrase make you want to throw up a bit? Yes, me too. But please let us mindfully adventure together to the next sentence.) According to Condé Nast Traveller, extreme life coaching is the latest luxury travel trend. Anxious one-percenters are apparently paying small fortunes to get dropped in the middle of the wilderness with a team of life coaches. The idea is that you take a bored rich person and get them to battle the outer elements while going on an intense inner journey.

Wellness in the wilderness is all well and good, but you know what kind of trailblazing journey I would recommend to these people? A journey to their accountant to explain that they would like to pay their fair share of taxes. I’m not sure there is any better sign that you have more money than is good for you than forking out $265,000 to go camping with a life coach. Indeed, I would spend money to avoid a scenario like that.

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