Score fitness equipment on sale thanks to early Prime Day deals and Fourth of July sales

UPDATE: Jun. 30, 2023, 3:45 p.m. EDT This list has been updated with the latest fitness deals ahead of Prime Day 2023.

Hoofing it to the local gym forcibly fell off during lockdown two summers ago. For many of us, it never made a comeback.

If you’re still firmly in your “working out at home” era, July is a great month to score fitness equipment on sale to continue building that home gym. Fourth of July sales almost always overlap with the early-to-mid July time frame that Amazon has carved out for its annual Prime Day event, which takes place on July 11 and 12 in 2023.

We’ve perused these Fourth of July and early Prime Day sales to compile a running list of the best fitness deals, from actual equipment like indoor exercise bikes and treadmills to Apple Watches to massage guns. We’ll be updating the list regularly through the end of Prime Day —so if Peloton has a sale, you’ll find it here.

Note: All newly added deals are marked with a ✨, while deals with a 🔥 have dropped to an all-time low price.

Our top pick

Why we like it

ProForm’s premium indoor cycling bike isn’t much cheaper than a Peloton at full price. But at more than half off during ProForm’s Fourth of July sale, you could buy one for yourself and one for a friend for less than the price of one $1,445 Peloton. The Studio Bike Pro features a 22-inch touchscreen (the same as a Peloton) where you can access a huge library of trainer-led content from biking to strength training to yoga classes.

More exercise bike deals

• Oversized Bike Seat for Peloton Bike & Bike+ — $39.99 $49.99 (save $10)

• Crostice Fan Compatible with Peloton Bike & Bike+ — $21.99 $29.99 (save $8)

• Nautilus U618 Upright Bike — $399 $699 (save $300)

• ProForm Carbon CX — $299 $599 (save $300)

• Schwinn Fitness Recumbent Bike — $549 $699 (save $150)

• Schwinn Fitness Upright Bike — $393.99 $699 (save $105.01)

• Sunny Health & Fitness Synergy Series Indoor Cycling Bike — $449.98 $649.99 (save $200.01)

Treadmill and elliptical deals

• Bowflex BXT8J Treadmill — $1,299.99 $1,599.99 (save $300)

• Niceday Elliptical Machine — $449.99 $799.99 (save $350)

• NordicTrack Commercial 9.9 Elliptical — $999 $1,499 (save $500)

• NordicTrack FS10i Elliptical — $1,299 $1,999 (save $700)

• Sunny Health & Fitness Magnetic Rowing Machine — $209.97 $399 (save $189.03)

• ProForm Sport 5.5 Treadmill — $699.99 $899.99 (save $200)

• ProForm Carbon EL — $599.99 $799.99 (save $200)

Rowing machine deals

• Echelon Row — $849.99 $999.99 (save $150 with code SUMMER15)

• ProForm 750R Rower — $499.98 $699.99 (save $200.01)

Home gym equipment deals

Why we like it

Why buy a whole set of dumbbells when you can just buy one? The Bowflex SelectTech 552 dumbbells can be adjusted to 15 different weights, saving you a ton of space in your home gym. Integrated JRNY tech also counts your reps for you and can check your form with the help of a smartphone or tablet camera.

More home gym equipment deals

• Bosu Sports Balance Trainer — $89.99 $119.99 (save $30)

• Bowflex Max Trainer M9 — $1,699.99 $1,999.99 (save $300)

• Bowflex SelectTech Stand with Media Rack — $129 $179.99 (save $50.99)

• Bowflex SelectTech 2080 Barbell with Curl Bar — $449 $599.99 (save $150.99)

• Bowflex Blaze Home Gym — $899.99 $1,099 (save $199.01)

• Hydrow On the Mat Workout Kit — $99.99 $179.99 (save $80)

• NordicTrack Fusion CST — $999 $1,999 (save $1,000)

• Renpho Smart Jump Rope — $16.14 $22.98 (save $13.85 with Prime)

• Tempo Move — $395 $495 (save $100)

Exercise mirror deals

• Echelon Reflect — $849.99 $999.99 (save $150 with code SUMMER15)

• Echelon Reflect Touch — $1,274.99 $1,499.99 (save $225 with code SUMMER15)

• Tempo Studio — $1,695 $2,495 (save $800)

Massage gun deals

• Hypervolt Go 2 — $115.99 $199 (save $83.01)

• Hypervolt 2 — $199 $299 (save $100)

• Renpho Active Massage Gun — $64.99 $89.99 (save $25 with on-page coupon)

• Theragun Prime — $299 $349 (save $50)

• Theragun Elite — $319 $399 (save $80)

• Theragun Pro — $425 $599 (save $174)

Fitness tracker deals

Apple

• Apple Watch Series 8 (45mm, GPS) — $359 $429 at Amazon (save $70)🔥

• Apple Watch Series 8 (45mm, GPS) — $359 $429 at Walmart (save $70)🔥

• Apple Watch SE second generation (44mm, GPS + cellular) — $249.99 $269.99 at Amazon (save $20)

• Apple Watch SE first generation (40mm, GPS) — $149 $279 at Walmart (save $130)

• Apple Watch Nike SE first generation (40mm, GPS) — $149 $279 at Walmart (save $130)

  Apple Watch SE first generation (44mm, GPS) — $179 $309 at Walmart (save $130)

• Buy two, get $300 off on Apple Watches at AT&T

Garmin

• Garmin Venu Sq — $119 $199.99 (save $80.99)

• Garmin Vivoactive 4s — $189.99 $249.99 (save $60)

• Garmin Instinct — $174.90 $249.99 (save $75.09)

• Garmin Forerunner 245 Music — $200.05 $349.99 (save $149.94

• Garmin Forerunner 945 — $419 $499.99 (save $80.99)

• Garmin Fenix 6 Pro — $439.99 $599.99 (save $160)

Fitbit

Check back for Fitbit deals as they pop up ahead of Prime Day.