TikTok scores sizable Disney deal including a content hub and publisher partnership

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  • October 13, 2023

TikTok has landed Disney as its latest big-name publishing partner for its premium ad product, Pulse Premiere, announced earlier this year. The company will join other large publishers, including NBCU, Condé Nast, DotDash Meredith, BuzzFeed and more, which offer brand-safe videos for marketers to place their ads around. The new deal will also see TikTok […]

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Source : TikTok scores sizable Disney deal including a content hub and publisher partnership