TL;DR: iStock’s online video editor is free as of Oct. 28.
Think about these metrics for a second — there was more video content streamed on the web over the past 30 days than everything broadcast by the big 4 U.S. television networks over the past three decades. Americans spend about 5.5 hours a week watching video content on their smartphones alone. Those are just two statistics confirming what you likely already knew: Video is now king.
That’s a tough, but necessary pivot for many digital marketers. Entrepreneurs, small business owners, and brand managers all know getting video in front of potential customers is now foundational to success.
The problem is often scratching up the money, time, and expertise it takes to create a quality video. Thankfully, services like iStock step in to assist, offering a new online video editor that can help create videos quickly and easily without running up the cost of a Marvel movie to do it.
Part of the Getty Images family of companies, iStock has been a go-to provider for stock photos, vector graphics, illustrations, video clips, and more for years. Now, its new free online video editor streamlines video creation as well, allowing creators to simply choose a customizable template, upload their own video, images, music, and more, then craft a professional-grade video that’s ready to be downloaded and shared on virtually any platform.
Of course, shooting a video or creating graphics can be incredibly time-consuming. For creators who don’t have the time or resources, upgrading to a Premium Plus subscription unlocks access to literally millions of on-demand, royalty-free videos, images, and sound effects that can slide right into a project seamlessly.
For those in the market for a new video creation hub, the iStock online video editor webpage can whet your appetite. After checking out a demo of the editor, users can then try iStock’s online video editor for free today. All users have to do is load in their videos, images, fonts, music and more, then use all of the editor’s formidable tools to piece together a professional-grade video. It’s that easy! Whether the video is destined for platforms like YouTube, Facebook or Instagram, or if it’s being distributed via other outlets, iStock Video Editor offers literally thousands of ready-to-use templates to make production simple.
From marketing and promotional videos to videos for social channels, to event ads, product and explainer videos, and more, iStock can export that video in just the format you need.
Are you new to using video and looking to dip your toes in the water for free? iStock also gives away free video clips monthly, giving you no excuse to test out video for yourself and unlock its potential for your brand.
Free at iStock by Getty Images
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